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When someone mentions event marketing it is likely that one of two ideas comes to mind. But what is event marketing? And which of these terms is right? I know I have fallen foul of confusing what it …

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Text marketing is generally well-met, however, there are a few myths that sometimes spring into people’s minds at the mention of SMS marketing messages. In this third instalment of our ‘Busting Text Marketing Myths’ series, we’re going to …

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